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Eric MurphyFlexibility has always formed the foundation for how we built Orb. From shaping the price change experience on a customer by customer basis, to empowering our customers to rapidly experiment with novel price models, flexibility is built into everything we ship.
We’re taking the next step toward that north star with invoice deferral. Now, Orb users can configure how their customers receive invoices after price changes, giving teams more control over timing, communication, and the customer experience.
Rapid price iteration has become the new normal. As companies look for the best way to monetize AI products, price changes are happening more frequently than before. What once happened annually now occurs quarterly or monthly. Rather than making large and sudden overhauls, experimentation through small, incremental changes has proven to be more effective and allows companies to learn and adapt in real time.
Fast iteration is now the gold standard. But price changes are more than an orchestration challenge. They can put a lot of strain on customers.
Customer trust and loyalty are priceless, and deploying price changes thoughtfully is essential to maintaining those relationships. Orb Invoice Flexibility reflects our commitment to helping companies deliver great customer experiences.
We believe that flexibility should be at the core of price changes. Staying adaptable in a competitive market, making careful, data-driven decisions, and treading lightly around sensitive customer relationships can often feel like competing priorities. But Orb is built to help any business manage these three levers.
These are all enabled by Orb’s unique approach to revenue data — everything happening in Orb references a single source of truth that gives you a complete view of every product, price and customer.
Orb has always put the customer experience at the center of how we design price changes. Our migrations tool, which helps teams plan rollouts customer by customer, was built around that philosophy.
Today, we’re excited to roll out the first of several powerful updates that provide even more flexibility in how teams operationalize pricing. Invoice deferral lets you choose how and when invoices reflect price changes:
With invoice deferral, companies can align pricing changes to their unique billing and customer communication strategies, ensuring changes land smoothly and transparently. It’s another step in our ongoing commitment to equip teams with the tools they need to balance business agility with exceptional customer experiences.
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See how AI companies are removing the friction from invoicing, billing and revenue.